Patient Email & Recall

Turn lapsed patients into reactivated revenue.

The average dental practice loses 15-20% of its active patient base every year. Not because patients leave — because nobody followed up. We build the email system that brings them back, keeps recall rates high, and nurtures treatment acceptance.

The problem

You spent money acquiring that patient. They came for a check-up, maybe had a clean

Then nothing. No recall reminder. No hygiene nudge. No treatment follow-up

Twelve months later, they've gone somewhere else — or worse, they haven't been to a dentist at all

The average dental practice loses 15-20% of its active patient base every year

What's included

Patient segmentation (active, lapsed, treatment-pending, VIP/high-value)
Automated recall sequences (6-month, 12-month, overdue)
Treatment acceptance follow-up (implants, ortho, cosmetic — for patients who enquired but didn't proceed)
New patient welcome sequence
Post-appointment feedback and review request
Reactivation campaigns for lapsed patients (3-6 month, 6-12 month, 12+ month)
Seasonal campaigns (check-up drives, whitening offers, Invisalign open days)
GDPR-compliant setup and consent management
Integration with practice management software where possible
Monthly performance report (open rates, reactivations, bookings attributed)

Timeline

Week 2

Strategy in 14 days

Week 4

First campaign live in 30 days

Never lose a patient to silence again.

Let\'s build the recall system that keeps your appointment diary full.